SHANGHAI, Nov 4(ABC): Andreas Thorud is putting the finishing touches to a seafood-themed booth at the fifth China International Import Expo (CIIE), scheduled for Nov. 5 to 10 in China’s economic hub Shanghai. “We are very happy and excited to be part of this fifth edition of the CIIE,” said Thorud from the Norwegian Seafood Council, a first-time CIIE exhibitor.opening up
According to Thorud, eight Norwegian companies, led by the seafood council, will be joining the upcoming event. They will be promoting a variety of star seafood specially selected for the Chinese market, including Norwegian salmon, shellfish and king crab. The past few years have been full of opportunities for global exporters, as China’s appetite for seafood has grown continually. It was this fact that prompted Thorud and his peers to gravitate to the CIIE. This year’s CIIE is going to be a very exciting platform “for us to see how we can develop new areas, new business partners and new types of consumers,” Thorud said.